Updated on 14 December. Dream Cruises Launches Asia Pacific's First Halal-Friendly Cruise Ship – World Dream Dream Cruises has been the go-to cruise liner for Muslims in the Asia Pacific for the past few years becaus...read more
The Importance of Halal in the Muslim Consumer Market With the growth of the Muslim consumer market, there is a need to understand the terms used to describe the many services, needs, and practices related to this segment...read more
The Mastercard-CrescentRating Muslim Women in Travel 2019 identified the P.A.I.N.S – Privacy, Amenities, Identity, Networks & Safety - faced by Muslim women travelers. These are the challenges often faced by this demographi...read more
Muslim women travelers spend a substantial amount of time planning their trips. Planning is often done between 1-6 months in advance. With 65% of Muslim women travelers preferring free and independent travel, it is import...read more
The Mastercard-CrescentRating Muslim Women in Travel 2019 uncovers various profiles that Muslim women travelers identify with and their purpose of travel. It also confirms the role of Muslim women in influencing trip planning...read more
In addition to challenges in managing their faith-based needs, Muslim women travelers face a number of added challenges. These challenges are often closely related to their identities. Similar to other general women travel...read more
Muslim women travelers use multiple ways to make payment for travel services. The most popular methods are cash and credit or debit cards. Unsurprisingly, credit or debit cards is the preferred method to pay for accommoda...read more
Updated in 2019, the CrescentRating Faith-Based Service Needs model is a framework that identifies the key needs of Muslim Travelers. These needs are guided by their faith and influence their travel consumption behavior. They...read more
Social media channels play an important role for Muslim women travelers. They allow Muslim women travelers to obtain information as well as share their travel experiences with their family and friends. Often, more than one so...read more
The Mastercard-CrescentRating Muslim Women in Travel 2019 is the first ever report to examine the needs, travel behaviors and consumption of Muslim women travelers. Muslim women travelers are a subset of the women traveler po...read more
The Muslim Women in Travel 2019 report is the latest research by Mastercard and CrescentRating. Women travelers represent one of the fastest-growing segments within the travel market. It is estimated that they represent two-t...read more
The Muslim Women in Travel 2019 is a joint report by Mastercard and CrescentRating that was released on 17th October 2019 at the Halal in Travel Asia Summit at ITB Asia. It was the first ever report to examine the needs, trip...read more
Muslims are a unique market segment as some of their needs and wants are guided by their Islamic faith. This influences what food they consume, the clothes they wear and even their financial transactions. This consumption beh...read more
The profile of the Muslim traveler has often been over-simplified in the past. A few years ago, outbound Muslim travel was primarily focused on a few specific destinations while other destinations did not possess an adequat...read more
The MasterCard-CrescentRating Global Muslim Travel Market 2016 estimated that there were 117 million Muslim international travelers in 2015. This is projected to grow to 168 million by 2020, where the travel expenditure by M...read more
With the growth of the Halal travel market, varying terminology and definitions have been used to refer to either the total Halal travel market or its sub-segments. Terms such as Halal Tourism, Muslim Friendly Travel, and H...read more
Diverse Market Muslim tourists around the world represent a fast-growing niche market comprising of an affluent young demographic with unique needs. Many of these Muslim majority markets are fast emerging economies with h...read more