Creating a Muslim-friendly restaurant is the way to capture Muslims diners. Making a few changes to the facilities that adequately cater to Muslim needs could increase their perception of the restaurant and make them keen to have their meals there. There are a few things that can be done to attract Muslims to restaurants such as:
1) Becoming a Halal-Certified Restaurant
One of the first criteria that Muslim travelers look for when they plan their trip to visit a particular destination is to find out whether they have Halal-certified restaurants. After identifying the location of the restaurants, they will then start to plan for other things such as searching for hotels nearby. Restaurants need to be aware that getting a Halal certification is the best way to attract Muslim travelers.
2) Muslim-Owned Restaurant
Not having a Halal certification does not mean that the food served are not Halal. Certification is just a way for Muslims to easily identified a Halal restaurant. When there are no Halal certified restaurants, the next option Muslims will look for are Muslim owned/managed restaurants.
3) Muslim Chef
Having a Muslim chef in a restaurant is another way that could influence Muslims decision making in selecting a place to dine. Hiring Muslim cooks specialised in cooking Halal meals can be a solution for non Halal-Certified restaurants or owners of the restaurant who are not Muslims.
4) Halal Meat for Muslim Costumers
Muslims are largely concerned about the meat that is served. Only meat from animals that are Halal and were slaughtered according to the Muslim law can be consumed by them. Restaurants can change their meat suppliers to a Halal meat supplier.
5) Vegetarian Dishes are Served
Vegetables are natural products. Muslims can consume all natural products as long as they are not mixed with any non-Halal dressing or seasoning. By seasoning the vegetables with non-Halal dressing can change the status from Halal to non-Halal.
6) Halal Food Cooking Area, Utensils and Dishes are Separated from Non-Halal
To preserve the Halal-ness of dishes served to Muslim customers, the food need to be cook with a different set of cooking equipment from the one that is use to cook non halal dishes. Utensils such as fork and spoon also need to be differentiated. Restaurants can do this by labelling it with coloured tape or buy a new set of cooking equipment with a different colour.
7) No Alcohol and Alcohol Component is Not Served
Just like pork, Muslims are also prohibited to have alcohol. In order for restaurants to attract Muslims, alcoholic drinks and seasoning that contain alcohol or alcohol component cannot be used while preparing dishes for Muslim customers.
8) Set Up a Prayer Area
Besides the foods that is served in a restaurant, Muslims also attracted to restaurants that provide some space for them to perform their five daily prayers. It will be much convenient for Muslims to enjoy their meals without being worried about the journey time to a place in order to perform their prayers.