Geneva is the ideal destination for the North's ski and snow board lovers with breathtaking scenery, outstanding restaurants and world class entertainment. As well as being a skiers paradise, it is also reputed to be one of the most beautiful and cultural cities in Europe.

Philip Meeson, boss of Jet2.com, said: "Our winter ski flights are extremely popular, with the UK's ski and snow board enthusiasts unable to resist their annual fix of Europe's snow-capped mountains. With this growing demand we have increased our services from the north for this season, giving people in the region an even greater choice of winter holiday destination."