The 10th edition of the Mastercard-CrescentRating Global Muslim Travel Index (GMTI) in 2025 marks a reflection on a transformative journey spanning eleven years. From ranking ten destinations in 2011 to a comprehensive analysis of 153 destinations today, the evolution of the GMTI mirrors the very growth of the Halal travel sector itself. This milestone urges the industry to lead with purpose and shape the future of global travel. Alongside the Accessible Travel Framework (ATF) and the Responsible, Immersive, Digital, and Assured (RIDA) Framework, this edition highlights broader inclusivity. Gain insights on the advancements of the Muslim travel market within the last decade and discover ways to engage the segment.