Due to efforts made by Japan to tap into the Muslim tourist market, facilities for Muslim travellers such as Halal food are being made increasingly available across the country. By tapping into the growing Muslim tourist market, Japan hopes to diversify its tourism industry which has been long dependent on Chinese, Taiwanese and South Korean tourists.
Of the 9.7 million visitor arrivals in Japan from January to September 2014, Malaysia and Indonesia were the two Muslim countries that contributed to most of the visits. Visa exemptions for Malaysian tourists have made it easier for them to visit Japan and similar exemptions are due to start for Indonesian tourists in December.
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