Crescentrating was participating for the first time in ITB Berlin. Andac Erkek, the business development manager, was very excited by the interest shown by the Hotels and tour operators on the unique offering of Crescentrating which allows the travel service providers to promote their services and facilities to the fast growing Halal conscious traveller market.

Andac said "by the time we are at ATM (2010 Dubai), we will have quite a lot of Hotels who would have joined our Crescentrating program". It already has around 80 Hotels from 9 countries signed up to join the program since its launch at ITB Asia in October 2009.

Crescentrating's next stop on the exhibition calendar is ATM Dubai from the 4th to the 7th May, followed by a roadshow to Riyadh, Jeddah and Doha.