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The growing importance of Europe to the Muslim travel market

Europe is a key region in global travel and tourism market and for the Muslim traveller it is also very important. Both the inbound and outbound European Muslim tourist market is worth billions of dollars annually to the travel economy and a key strategic location which provides a plethora of opportunities stakeholders in the market.

Global Muslim Travel Index 2015 saw the inclusion of several ASEAN countries – including Malaysia which was ranked the best Muslim-friendly destination for Muslim travellers. Read on for more details on how other ASEAN destinations performed on the Index  and how well they cater to Muslim travellers.

The MasterCard-CrescentRating Global Muslim Travel Index 2015 - or GMTI2015 - provides useful and thorough insights into the Muslim travel market - one of the world's fastest growing tourism segments. These insights provide travellers, governments, travel services and investors comprehensive benchmarks across a number of important criteria. Read on to find out how GMTI 2015can be used to shape tourism strategies and help keep track of the Muslim travel segment.

The Muslim travel market is expected to expand rapidly over the next couple of years. The market segment was worth as much as $145 billion in 2014, with 108 million Muslim travellers representing 10% of the entire travel economy.

In response to this, the MasterCard-CrescentRating Global Muslim Travel Index (GMTI) was launched to provide in-depth Muslim travel insights on travel and tourism services, to let travellers around the globe better understand the various facilities and services offered by holiday destinations to Muslim travellers.

MasterCard-CrescentRating Global Muslim Travel Index 2015 has finally been released, with a new and updated list of the top Muslim-friendly destinations for the year.

 The best destinations for Muslim travellers for 2015 will be revealed by  MasterCard-Crescentrating Global Muslim Travel Index in just a few hours!

Last year, the rankings of the top Muslim-friendly destinations were released on the 18th of February and had the destinations separated into the two categories of OIC destinations and non-OIC destinations. Several factors and criteria were taken into consideration when ranking destinations, including the destination's general family friendliness, the level of facilities offered to Muslim travellers such as Halal food and prayer facilities, as well as its marketing initiatives.

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