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The World's Leading Authority on Halal/Muslim Friendly Travel - Connecting you to the Muslim Traveler

CrescentRating is the trailblazing travel and tourism business that has been enabling its clients to increase sales and profitability by effectively connecting with the niche and lucrative Halal conscious Muslim traveler.

Since 2009, we have been driving sales and profitability for a broad range of our clients across the globe by enabling them to better connect with the Muslim traveler. Our in-depth understanding of the lifestyle, behaviour and specific needs of the Muslim traveler has enabled us to ensure our clients identify the right approach to effectively appeal to the hearts and minds of the Muslim traveler and capture a significant share-of-wallet of this segment.

Whether you are a tourism board, a hotel chain, a mall operator, an airport, a hospital or a tourist attraction, we can provide an array of services that enable you to evaluate your current offerings and build your capabilities to better appeal to the Halal conscious Muslim traveler.

Who can benefit from our expertise


Understand the Muslim Travelers

We offer an extensive suite of onsite workshops, training modules and webinars that enable you and your staff to better service the Halal-conscious Muslim traveller.


Adapt products and services

We help you evaluate your current offerings and offer strategic recommendations for improvements. Our rating helps you benchmark your services and facilities.


Reach out to the Market

We help destinations and businesses effectively connect with the Muslim traveller. These include Destination Marketing Strategy development, Muslim Visitor Guide development, etc.

CrescentRating Standards

Crescentrating Standards

CrescentRating is the globally recognized independent rating and accreditation standard for Halal-friendly travel services. Our ratings and accreditations are trusted by a growing audience of Halal-conscious leisure and business travelers who rely on our insights to make key travel decisions for themselves and their families. Contact us now to get your services and facilities CrescentRated.

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Annual Ranking

Every year, we rank holiday destinations around the world based on their overall Halal/Muslim-friendliness. Rankings are based on in-depth research and analysis of data such as the availability of Halal food, prayer facilities and Muslim-friendly accommodation options. Browse through our rankings over the years.

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CrescentRating News


Malaysia Promotes Tourism Products to Thailand's Muslim Market

Written bySubhashini
on 27 April 2015

A Muslim-friendly seminar was organised  by the Embassy of Malaysia together with Tourism Malaysia, targeting the Thai-Muslim markets in southern Thailand. The two-day event was held in Thailand - in Krabi on the 22nd of April and in Hatyai on the 23rd April.  The seminar was joined by numerous southern local media representatives from Krabi and Hatyai to promote Malaysia as...

The Importance of the Muslim Travel Market

Written bySubhashini
on 27 April 2015

The Muslim travel market is one of the most lucrative and one of the most rapidly growing market segments in the industry. It is also one of the world's highest spending tourist markets. Therefore it is vital that destinations, businesses and travel-related entities take the needs of this market segment into consideration when devising business models and plans.

How GMTI 2015 was created and how it became the benchmark for the Halal tourism industry

Written bySubhashini
on 27 April 2015

Over the past four years, CrescentRating has evaluated destinations around the world and ranked them based on how well they cater to Muslim travellers. These rankings were enhanced in 2015 to introduce the MasterCard-Crescentrating Global Muslim Travel Index – a global index that combines MasterCard's knowledge of shopping and tourism with CrescentRating’s in-depth Muslim travel insights on destinations and travel services.

South Korea Targets Medical Tourists from the Middle East

Written bySubhashini
on 22 April 2015

The South Korean government has approved an annual budget of $4mn to promote medical tourism. The medical tourism sector in South Korea saw tourists from the Middle East spending the largest amount of money per person on medical services in 2014 - with travellers from the UAE topping the list.   In 2014 alone, medical tourists from the UAE spent an...

Istanbul to Host Halal Tourism Conference 2015

Written bySubhashini
on 22 April 2015

Istanbul is set to host the world's largest international showcase of Halal travel - Halal Tourism Conference 2015 - from the 1st of December to the 3rd of December this year. The three day event will be held at the Istanbul Convention and Exhibition Centre and will see the participation of 1,000 delegates from over 50 countries, including several industry...

Australia's Gold Coast prepares for record arrivals from the Middle East

Written bySubhashini
on 22 April 2015

Australia's Gold Coast is expected to receive an influx of travellers from the Middle East due to the Australian Dollar declining to a level 30% cheaper than the previous summer. The number of Middle East travellers to Gold Coast increased by 20% last year itself, with the rapid growth of the leisure sector. The average leisure spend also increased by 63%,...

Two of the biggest names in Halal tourism to launch revolutionary new products at ATM 2015

Written bySubhashini
on 09 April 2015

Two of the world’s biggest names in halal tourism will launch new products aimed at revolutionising the fastest growing sector in the industry at the premier show for travel in the Middle East. CrescentRating and HalalTrip will be exhibiting at this year’s Arabian Travel Market (ATM) in Dubai next month and will launch a number of new products over the course...

South Korean Government to Publish Arabic Guides on Halal Eateries

Written bySubhashini
on 24 March 2015

In order to reach out to more Muslim tourists, the Government of South Korea is planning to publish Arabic versions of its official Halal restaurant guidebook. The guidebook is an excellent source of information on South Korea's local Halal restaurants and was first published in January earlier this year. The Arabic version of the guidebook is expected to be...

Thailand Prepares to Welcome Muslim Tourists

Written bySubhashini
on 20 March 2015

In a bid to reach out to Muslim travellers, the Tourism Authority of Thailand is set to invite over a hundred tour agents and industry experts to Thailand for the Thailand Travel Mart 2015 - scheduled to be held from the 3rd to the 5th of June. Attracting more Muslim tourists is also in line with the Thailand government policy...

Japan Sees a 41% Increase in Tourist Arrivals from Malaysia

Written bySubhashini
on 20 March 2015

Tourist arrivals from Malaysia have increased by 41% in Japan over the course of last year. Japan received 249,500 tourists from Malaysia in 2014, in comparison to only 176,712 Malaysian tourist arrivals in 2013. The number of Malaysian tourist arrivals is the highest ever received by Japan since 2006. The Head of Consular Office of Japan - Hirofumi Morikawa - stated...

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We are focused on helping Muslim travelers explore the world

As the Pioneer and world leader in facilitating the development of Halal/Muslim Friendly Travel worldwide, we are passionately focused on helping Muslim travelers explore the world with peace of mind...

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Book Hotels, Packages and Flights - allows travellers to book flights, hotels and Halal/Muslim friendly holiday and tour packages online. HalalTrip provides travel tips and information on destinations, attractions, airports, Halal restaurants and mosques around the world, with details on what they can offer to Halal-conscious travellers.

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Making Halal food discovery & trip planning easier, fun & more intuitive.


Being a CrescetRating accredited travel agent in Spain, part of its network of partners, represents for us a great advantage. We know that, for Muslim travelers, trust, to meet their needs without worries, it is an essential element, especially when they travel to non-Muslim countries. The confidence inspired by CrescetRating is a crucial suppor...

Anuar Ibn Al Faquih
General Manager, Nur and Duha
Nov 14, 2014

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